Harbour 60

Overview

Following a ~$40M renovation, Harbour 60 needed to shift perception from a traditional steakhouse to a modern, premium dining destination. The new space, elevated wine program, and overall experience weren't being reflected online. The focus shifted from food to experience — building interview-led media that documented the people, standards, and service philosophy behind one of Toronto's most iconic restaurants, supported by photo and video designed to reflect the in-person experience. The result was stronger premium positioning, increased engagement, and a clear alignment between the restaurant and its digital presence.